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Staging a Home

Staging a Home for Real Estate Marketing

We love when homes are staged and ready for photography!  Walking into a staged home, I immediately feel at home and at ease.  There is a huge difference between an unstaged, cluttered home and one that has been all cleaned up and decorated to showcase the home.  We work with lots of stagers in Anchorage and Wasilla and have found several that we really like.  We even have some Realtors that do their own staging, and do a good job at it.  Here is an example of a home that was staged by one of our clients - Lora Nordstrom of Jack White Real Estate in Anchorage Alaska.

 

Home for Sale:  1706 Stanton Ave. Anchorage AK 99508

Alaska MLS #14-11578

I have been on multiple photo shoots with Lora and have been very impressed with the attention to detail she gives when preparing a home to be marketed.  We really appreciate her dedication and we love when we get to photograph one of her homes.


The Details

Adding some green and some color to this furniture really finishes off this room.  It doesn't take much and you can definitely overdue it, but adding some decorations really brings this area to life.

Before and After 

Here are some examples of before and after the staging.  The photos also so the difference between an average Real Estate Agents photos and ours.  

This is what the home looked like when Lora showed up for the appointment.  This photo was taken with her iPhone, which is actually very popular for MLS listings.

Another great example of room that with a little bit of help can really stand out.  In this case Lora added a new bed spread and pillows as well as a piece of artwork that tied in with the colors.   Add some lighting and you now have a great looking bedroom photograph.

And the last example shows just a bit of cleaning up, removing towels and adding some plants to the scene.  With a wider angle shot and some good lighting you can really see and get the feel for this Master Bathroom now.

"First Impressions are Critical"

Dressing to impress is something we all have done to get a job or a 2nd date. Why should our homes be any different? Buyers are shopping on the internet now more than ever and that first impression is critical. When people hire me to sell their home, it is my job to get buyers in the door! I love the challenge of transforming the home into a showpiece through creative staging. Without a way to showcase the final product, all my efforts would be wasted. DMD Real Estate Photography does an amazing job of making what I do look its VERY best! It really is a collaborative effort. Without staging, the photos would be lacking in spacial purpose, color and overall buyer appeal. Without the photography, the staging would be lacking a professional presence that adds to the home’s perceived value. I’m all about putting your best foot forward and then having that confidence in knowing that no matter what, you did your best. My clients deserve nothing less!
— Lora Nordstrom - Jack White Real Estate

Experience the DMD Difference

Dayton on Set

Having Fun with Dayton and

Photographing Real Estate

 

The kids are coming more and more with me on shoots and are really starting to show an interest in being with Dad at work.  I am not convinced that it is because they actually want to work or do photography - I think they just want to get out and have some fun.   Working with Dad can be hard at times, but can also be a lot of FUN!

Love my Life!!!



If you do what you love, you’ll never work a day in your life.
— Mark Anthony


Marston Drive Home

Contemporary Remodel on Marston Drive

Home for Sale by Cody Keim,  RE/MAX Dynamic Properties

Twilight Shoot for 2304 Marston Drive

Twilight Shoot for 2304 Marston Drive

The Home

As soon as I pulled up to our photo shoot appointment, I knew that I would want to come back late at night to get a twilight shot of this home.  Unfortunately for us living in Alaska, twilight doesn't happen until 1 am this time of year.  Luckily my client was willing to stay up late otherwise we wouldn't have been able to get the shot that I had envisioned.  The design and layout of the home is unique to Anchorage, Alaska and I knew that it really would help set this home apart.

 

The original home was built in 1960 and is still a part of the existing structure as seen from this angle.  The homeowners simply added on the new addition in 2013, both upstairs and downstairs, giving it a new contemporary look and feel.

The Interior

Keeping with the modern exterior design, the interior of the home is furnished with an array of IKEA furniture and Jenn-Air Appliances.  The sun was sitting high in the sky by the time of our appointment and was barely coming through the big beautiful dining room windows, so we decided to bring in some of our own sun, like we have done on so many other homes.  We really wanted to people to see the benefit to those windows.

Main Living Area

Main Living Area

Kitchen

Kitchen

Kitchen

Kitchen

The design of the kitchen is refreshing to see, especially here in Anchorage where the majority of homes we photograph are very traditional.

I decided to shoot this a little more like a commercial shoot than a Real Estate shoot due to the design and layout.  There were just too many photographs popping into my mind as I composed each shot.  I ended up filling an entire memory card on just this one home, which is something I rarely due.

I always seem to take my favorite images towards the end of a shoot and this home was no exception.  This image was one of the last I took, and so far is one of my favorites of the entire space.

Kitchen Range

Kitchen Range

Master Bathroom

Master Bathroom

Master Bathroom

Master Bathroom

Master Bathroom

Master Bathroom

Laundry

Laundry

Staircase

Staircase

Living Room

Living Room

Living Room

Living Room

We really enjoyed photographing this amazing home!  If you want more information please contact the listing agent Cody Keim at RE/MAX Dynamic Properties in Anchorage Alaska.


Available to view on Alaska MLS