As the nation struggles to contain the spread of the coronavirus, the Center for Disease Control and Prevention is urging Americans to refrain from going to work, school, or even leaving the house unless you must.
The new directives are forcing most employees to work from home — including real estate agents. For people who typically depend on face-to-face showings to promote properties and close deals, this can be a major disruption. No longer are you able to host open house showings with refreshments.
But this doesn’t mean realtors can’t be active during the coronavirus crisis. The housing industry may have slowed dramatically, but sales continue to happen. People still need to buy and sell homes, and real estate agents can continue to help them do so... with a bit of creativity.
Here are three ways to show a house safely during the coronavirus:
Create a Professional Showing Video
Can’t physically walk potential buyers through the property? No problem. Our experienced photographers and editors can give you the next best thing with a video walkthrough.
We’ll make sure to capture and highlight specific features you choose and pick the best angles to really show off the space in the best way possible.
The best part? Instead of scheduling a bunch of individual walkthroughs with people, you can use the one video to potentially reach thousands. And if people have questions, they can still send you messages.
Be Sure to Include a Floorplan
Video walkthroughs are great, but sometimes you need to be able to step back and get the perspective that only a good floorplan can provide you. Even better — our floorplans are interactive!
Perform Live Demonstrations
Using platforms like Facebook Live, agents can get creative with live listings. For example, you could show off a kitchen with a cooking demonstration or highlight a garden with a gardening tutorial.
Watching someone else engage in “real-life” activities can be a great way to imagine yourself in a space.
For a complete digital marketing kit with virtual tours in addition to must-haves like social media flyers and Pinterest photo tours, get in touch with the team at DMD Real Estate Marketing.